This post was originally published on AssociaOnline.com and is republished with permission.
Dunn-Edwards®, 2018 Color of the Year, The Green Hour (DET544), draws inspiration from turn-of-the-century Paris, when 5 o’clock became known as “The Green Hour”. A darker shade of gray blue-green, this color embodies the timeless sense of mystery and creative revelry of the era.
Sara McLean, color expert and stylist for Dunn-Edwards, spent months researching global color trends and influences to provide a final Color of the Year selection. Her research revealed that green is trending in all color values — cool greens, warm greens, blackened greens, complex greens, gray-greens and many others. And, more importantly, variations on this color have been trending over recent time — lighter cactus and mint greens, to darker teal and blue-greens, paired with a variety of other hues including the highly popular Millennial pink, rose and deep fuchsia.
About The Green Hour
Known throughout French history as l’heure verte, “The Green Hour” is described as the 5-o’clock hour or twilight, when bistros and cafés were filled with patrons. See more inspiration behind The Green Hour here and download a FREE color sample to redeem in-store.
To honor the 2018 Color of the Year, Dunn-Edwards is donating 10% of all sales of The Green Hour to Beautify Earth, a non-profit group bringing together artists and communities for neighborhood beautification. With a range of colors to suit any mural need, we are proud to participate in beautifying the world.
We’ve also partnered with Pop Up Greens, a Los Angeles-based shop specializing in hand-painted pots, to launch a limited-edition planter collection. The collection is inspired by the Trend Colors for 2018 and highlights five Trend Colors, including our 2018 Color of the Year, The Green Hour! Shop the collection here.
How will you incorporate Dunn-Edwards’ color of the year in your home? Tell us on Twitter!
Dunn-Edwards Paints® has produced and sold premium paint products for more than 90 years and is the #1 Choice of Painting Professionals based on an independent study where licensed painting contractors in Los Angeles, San Diego and Phoenix overwhelmingly selected Dunn-Edwards Paints as the paint they would use on their own homes. With 129 company stores in California, Arizona, Nevada, New Mexico and Texas, and more than 80 authorized dealers throughout the Southwest, Dunn-Edwards is one of the nation’s largest independent manufacturers and distributors of architectural, industrial and high performance paints and paint supplies. The company is dedicated to preserving and protecting the environment, and produces its coatings in the world’s first and only LEED® Gold-certified manufacturing plant. Based in Southern California, the company is composed of approximately 1,500 employees. For more information, visit www.dunnedwards.com.